Multi-Level Marketing – Online CPD Course

£ 19.99

With our online Multi-Level Marketing training course, participants will discover the specifics of how multi-level marketing works and how to effectively source agents. For many companies, it can prove to be a valuable tool for not only building revenue, but also for building their marketing and networking circles.

Description

Multi-Level Marketing – Online Training Course – Certificate in Multi-Level Marketing – Network Marketing Training

Multi-level marketing, also known as MLM, is a business marketing strategy that many companies use in order to encourage current agents to perform while at the same time growing the team by recruiting and training new agents.  This tactic of marketing helps boost the company’s sales force not only from the sales of the primary agent, but also from the sales and profits of the agents they have recruited.

Study method – Online, self-paced (4-6 study hours)

Course format – Online (24/7 access), modular

Course Duration – Part-time (1-year access)

Qualification – CPD certificate of completion

Course Delivery – via desktop PC/MAC, laptops, tablets or smartphones

Awarded Body – CPD Accreditation Service (UK)

 

 

Multi-Level Marketing Course Aims

With our “Multi-Level Marketing” online training course, participants will discover the specifics of how multi-level marketing works and how to effectively source agents. For many companies, it can prove to be a valuable tool for not only building revenue, but also for building their marketing and networking circles.

Multi-Level Marketing Course Objectives

The objectives of this multi-level marketing online course are to:

  • Know how multi-level marketing works
  • Build contacts
  • Recruit new agents
  • Be familiar with social media and marketing
  • Provide training for recruits

What is Covered in this Multi-Level Marketing Course?

This online multi-level marketing course covers the following:

Module One: Getting Started

  • Icebreaker
  • Housekeeping Items
  • The Parking Lot
  • Workshop Objectives

Module Two: How Does Multi-Level Marketing Work

  • Networking Marketing
  • Independent Agents
  • Commission-Based
  • Agents Recruit New Agents
  • Case Study
  • Module Two: Review Questions

Module Three: Building a Contact List

  • Leverage Personal Networks
  • Warm Lists
  • Internet Lead Generation
  • Purchasing Lead Lists
  • Case Study
  • Module Three: Review Questions

Module Four: Recruiting New Agents (I)

  • Draw on Personal and Professional Network
  • Recruit Satisfied Customers
  • Recruit Those Who Seek Work Flexibility
  • Stress Benefits of Being Agent
  • Case Study
  • Module Four: Review Questions

Module Five: Recruiting New Agents (II)

    • Invitation to Marketing Presentation
    • Focus Presentation on Benefits
    • Showcase Success Stories
    • Provide Several Presentation Media
    • Case Study

Module Five: Review Questions

Module Six: Training MLM Agents

  • Sponsorship/Mentorship
  • Provide Training in Marketing
  • Provide Training in Recruitment
  • Provide Ethics Training
  • Case Study
  • Module Six: Review Questions
Module Seven: Sponsorship/Mentorship

  • Pair New Agents with Mentors
  • Benefits of Sponsorship/Mentorship to Mentee
  • Benefits of Sponsorship/Mentorship to Mentor
  • Best Mentorship Practices
  • Case Study
  • Module Seven: Review Questions

Module Eight: Provide Marketing Presentation Training

  • Provide Training in Presentations
  • Provide Copies of Marketing Presentation
  • New Recruits Practice Presentation
  • Offer Marketing Resources
  • Case Study
  • Module Eight: Review Questions

Module Nine: Provide Social Media Training

  • Social Media is Key to Networking!
  • Websites and Blogs
  • Facebook and Twitter
  • LinkedIn
  • Case Study
  • Module Nine: Review Questions

Module Ten: Provide Training in Recruitment

  • Building a Contact List
  • Leveraging Personal and Professional Networks
  • Provide Presentation/ “Elevator speech” Training
  • Discuss Follow-up
  • Case Study
  • Module Ten: Review Questions

Module Eleven: Provide Ethics Training

  • MLM and Bad Rap for Ethics
  • Only Follow-up if Opted In
  • Keeping the Sales Pitch Honest
  • Keep Expectations Realistic
  • Case Study
  • Module Eleven: Review Questions

Module Twelve: Wrapping Up

  • Words from the Wise
  • Review of Parking Lot
  • Lessons Learned
  • Completion of Action Plans and Evaluations
  • Recommended Reading

What is multi-level marketing?

Multi-level marketing (MLM) also called pyramid selling, network marketing, and referral marketing, is a controversial marketing strategy for the sale of products and/or services where the revenue of the MLM company is derived from a non-salaried workforce (also called participants, and variously known as “salespeople”, “distributors”, “consultants”, “promoters”, “independent business owners”, etc.) selling the company’s products/services, while the earnings of the participants is derived from a pyramid-shaped commission system.

Why choose our online training courses?

All our e-learning courses can be accessed on any electronic/computerised device.

  • Study anywhere, in your own time and at your own pace!
  • Easy to follow and understand
  • Only 4-6 hours recommended study time
  • 1-year access to course & learning materials
  • Access your course anytime, anywhere & on any device
  • Complete course on a desktop computer, laptop, tablet or smartphone
  • Additional references and downloadable materials available
  • CPD accredited certification on completion

Course accreditation

  1. The content of this online training course has been independently certified as conforming to universally accepted Continuous Professional Development (CPD) guidelines.
  2. All our online courses are accredited and internationally recognised (UK CPD Accreditation Service)

Organisational e-Learning

Are you responsible for organisational training and development or organisational statutory and mandatory compliance? You may want to find out more about how the Learning Management System (LMS) may help your organisation. With our interactive LMS, managers and administrators can easily:

  • set up a FREE blended learning environment;
  • upload essential documents;
  • upload individual and group learners;
  • manage learners, including tracking progress
  • review who has completed training
  • download/print training reports for compliance audits

You can also browse our full e-learning course catalogue or leadership and management courses and programs to find out more about our wide range of training courses and qualifications.

Multi-Level Marketing – Online Training Course & Certification